Cisco Blogs / Rob McQueen
Rob McQueen
Vice President
Global Sponsorships
Industry veteran Rob McQueen currently serves as the Vice President of Global Sponsorships at Cisco. In his role, Rob manages an extensive and impressive B2B sponsorship portfolio that spans the globe, including the Paris 2024 and upcoming Los Angeles 2028 Olympic and Paralympic Games, NFL, Riot Games, Live Nation Entertainment, Global Citizen, and the United States Golf Association (USGA), among others.
McQueen brings more than 35 years of experience to Cisco, with deep expertise in driving business and relationships across brands, properties, and agencies. With broad knowledge across both B2C and B2B categories, McQueen has led and contributed to integrated teams across all disciplines and channels including retail, digital, social, PR and sports and entertainment.
Before joining Cisco, McQueen worked as a consultant for brands including Ford, Infinite Athlete, Climate Vault etc. and prior to that was the head of strategic sponsorships for Verizon. McQueen earned his bachelor's degree in Sports Administration from St. Thomas University.
With a passion for giving back, McQueen is the proud co-founder and chairman of Project Inclusion, a 501(c)(3) non-profit focused on advocacy for children of all abilities, as well as a Trustee of The IDEAL School of Manhattan, and on the Advisory Board for Accessibility/VSA at the Kennedy Center. McQueen currently resides in New York with his wife and two children.
Articles
A Purpose-Driven Partnership: How Community Is At The Center Of Cisco’s Newest Sports Endeavor
2 min read
Today, Cisco is excited to add a new partner to our portfolio – Monumental Sports & Entertainment (MSE). Our new multi-year collaboration will encompass the entire Monumental enterprise, including the NBA’s Washington Wizards, NHL’s Washington Capitals, WNBA’s Washington Mystics, Monumental Sports Network (MNMT), and Capital One Arena. This new partnership will be an incredible platform for both our brands – highlighting what becomes possible on the strength of Cisco’s AI-ready technology. But equally as important, this is a partnership built on shared values – a belief in the power of sport to serve as a platform for community empowerment, and the central role that technology plays in making that belief a reality.
One League, 32 Teams, One Cisco
2 min read
The NFL and Cisco have worked together to develop a playbook that is now coming to life across our partnership, leveraging the collective power of our industry-leading networking, security and observability expertise and solutions.
